Based on the strenghts below, provide recommendations that will enable P&G to gain and sustain a competitive advantage in its industry.
A company’s strengths and competitive assets are strategically relevant because they are the most logical and appealing building blocks for strategy. Going internationally, Proctor and Gamble has stood out as a reliable partner globally. The products that are offered stand out among upcoming and competitor offers. The market role for Proctor and Gamble has been satisfied with its products including offering a reliable income to the organization. Revenue is used to pay wages and maintain the strategy of the organization while offering a competitive advantage among peers in the market.