A brand must use consumer participation to shape the

Question

A brand must use consumer participation to shape the fundamentals of what it offers people, and constantly keep up with changing needs. Brand and consumer must be on the same side and sometimes they are not. Services marketing is no longer about marketing to customers, it's about engaging with and among customers. Discuss with reference to brand communities.

Additional information

The problem related to Marketing and it explains about writing an essay on brand using customer participation to shape fundamentals of what it offers to people and constantly keep up with changing needs.

Word limit: 2500

Answer 1

There is word limit 2500 as well added additional information regarding to your assignment that have to submit as soon as possible A brand should utilize consumer participation to shape the fundamentals of what it offers people, and continually keep up through changing needs. Brand and consumer must be on the similar side and sometimes they aren’t. Service marketing is no longer about marketing to customers, it's about engaging by and among customers. Converse by reference to brand communities.