Current Market Situation for Toyota pruis (hybird)- this will involve a detailed situation analysis of the overall market conditions, relevant trends, and environmental parameters. Here be sure to include a description in terms of relevant socio-economic data, the indicators used to determine market potential, what segments exist in the given market and the expected demand of each, how similar products are distributed within this industry, what media is available, and what barriers exist to entering into this marketplace.
1. one pages enough and you need to cite the resources in APA style .
Also I swot analysis only two paragraphs all cited in APA style :Strengths/Weaknesses Analysis (internal factors)
I have found
1. INNOVATIVE CULTURE
2. BRAND REPUTATION VALUED
3. INDUSTRY LEADER IN PRODUCTION AND SALES
4. STRONG BRAND PORTFOLIO
5. LEADER IN "GREEN" CARS DEVELOPMENT
Weakness :
1. LARGE RECALLS
2. WEAK PRESENCE IN THE EMERGING MARKET