1 write a note on importance of consumer behavior, Marketing Management

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1 write a note on importance of consumer behavior

1. Write a note on importance of consumer behavior for a business firm?
2. Define the term 'Price'.
3. Distinguish between Marketing Concept and Selling Concept?
4. What are the new trends in advertisement?
5. Briefly explain the following :
a) Socio -culture environment
b) Marketing environment interface.

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Marketing Management: 1 write a note on importance of consumer behavior

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