1. Which statement is NOT correct about the business-government-society interdependence?
A. Most business actions impact others in society.
B. Few governmental actions have a direct or indirect impact on business.
C. Business and government continuously affect all segments of the general public.
D. It demands that
2. Businesses' relationships with stakeholders have evolved in the following order:
A. reactive, proactive, interactive, and cyberactive relationships.
B. inactive, reactive, proactive, and interactive relationships.
C. self-active, interactive, proactive, and cyberactive relationships.
D. inactive, internally-active, externally-active, and change-active relationships.
3. The emergence of a public issue indicates that:
A. a gap has developed between what stakeholders expect and what an organization is actually doing.
B. technology is forcing ethics and business strategy closer together.
C. consumers are unaware of how an organization's actions affect them.
D. All of the above
4. Public affairs management addresses government issues through:
A. advocacy ads.
B. liability lawsuits.
C. proxy election management.
D. All of the above
5. The issues management process is a:
A. beneficial tool used only to maximize the positive effects of a public issue for the organization's advantage.
B. beneficial tool used only to minimize the negative effects of a public issue for the organization's advantage.
C. systematic process companies use when responding to public issues that are of greatest importance to the business.
D. confusing process that is rarely used to help top management within an organization.
6. Legal environmental intelligence includes:
A. patterns of aggressive growth versus static maintenance.
B. analysis of local, state, national, and international politics.
C. considerations of patents, copyrights, or trademarks.
D. information regarding costs, prices, and international trade.
7. One of the most valued benefits of the public affairs function is:
A. The ability to acquire competitive intelligence that may not be available through legal means.
B. The ethical acquisition of competitor intelligence.
C. To enforce the company's code of conduct against using illegally obtained competitor intelligence.
D. To influence top managers that competitive intelligence is important.
8. Once an organization has implemented the issue management program, it must:
A. use trade associations or consultants to follow high priority issues.
B. study the results and make necessary adjustments.
C. not limit the number of public issues the firm can address.
D. pick a selected number of issues to address immediately.
9. Issue management:
A. often under-emphasizes technique.
B. often overemphasizes technique.
C. often overemphasizes creative problem solving.
D. is an art, not a science.
10. Harnessing human imagination to create new approaches to the concerns of modern society is an example of:
A. personal identification.
B. networks.
C. business profits.
D. technology.
11. Corporations have a role in establishing their community's:
A. tax base.
B. safety.
C. economic growth.
D. All of the above
12. Modern corporations should be socially responsible because they:
A. are responsible to the stockholders of the company.
B. create jobs, influencing the lives of employees.
C. are highly profitable.
D. All of the above