1. Short presentation of the firm/ company.
2. Explain how changes in media habits affect the way the businesses communicate with their stakeholders.
3. Which stakeholders (target groups) have the firm? Make a brief stakeholder analysis of selected business.
4. In what fields do enterprise (company, organization, political party, governmental agency and etc.) use/exploit social media today?
Give an account of other useful fields/areas where it is relevant with social media for communication channels and why ?
5. Discuss how the enterprise should measure its activity in social media.
6. Explain which social media channels we use in enterprise today and in what quantity the channels/medias own distinctiveness/specialty is used in it.
7 What characterizes your business communications in social media, and what do you require as good social communication in and from the business?
8 What are the challenges and ethical issues the business may encounter with use of social media, and how should the business meet these?