1. Objective ( Theme ) : Continuous quality improvement at every level at every place and at every stage.
2. Approach :Management involvement and leadership, Empowering staff team work and action research.
3. Scale : Every one working in the organization is involved including suppliers and customers.
4. " Standard : Do it Right First Time Every Time "
5. Measure : Customer satisfaction ( internal and external ).
6. Philosophy : Prevention of defects and not detection and correction ( prevention oriented approach ).
7. Tools: Commitment participation , motivation, education, and training organization development quality system.