Part I
1) Define the term or concept in a brief paragraph. 2) Relate the term to the general issue of managerial economics as well as, 3) providing an example of the term in use.
Economies of Scale Economies of Scope
Creative Destruction Marginal Cost
Economic Costs Economic Profits
Agency Relationship Performance Based Incentives
Transaction Costs Vertical Integration
Part II
2. Short Essay Questions
Write a short but well -constructed essay. Explain your answer fully. The answers should show evidence of critical analysis and explanations of the points you will be making in the answers to your questions.
- Larger firms often are confronted with "coordination problems". What are coordination problems and how can the firm create ways to deal with and mitigate these problems?
- Competitive advantage is very important for the firm. How does a firm create and preserve competitive advantage? As part of your answer discuss how competitive advantage comes about.