1. Building an E-commerce presence: website, mobile site
2. E- commerce security and payment systems
3. E-commerce business models and concepts
4. E- commerce marketing and advertising
5. Social, mobile and local marketing
6. E- commerce retailing and services
Assessment Objectives:
This assessment items relates to course learning outcomes:
1. Articulate the recent developments in e-business industry and its likely future directions.
2. Compare and explain various types of e-business infrastructure technologies, business models, and payment and security systems in a corporate setting.
3. Formulate and critically evaluate the impact of e-business strategies on organisational processes and outcomes.
4. Demonstrate the technical research skills to assess existing and emerging e-business technologies to transform organisations for competitive advantages.
5. Develop the ability to work independently and contribute as a member of team employing appropriate interpersonal, professional and technical communication skills.
6. Interpret the legal, ethical, social and cultural issues that affect the use, design, and implementation of e-business systems.