Why most of the larger businesses are not managed
Why most of the larger businesses are not managed as the single unit through one manager?
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The three common reasons which are responsible are as follows:
a) Sheer volume of activity or number of employees employed makes it unfeasible for one person to administer them.
b) Several business operations might need specialized knowledge or expertise.
c) Geographical remoteness of portion of the business operations might make it more practical to administer each location as a separate section or set of separate sections.
Write a short note on the main working areas of the Marketing department?
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