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What is International Marketing

International Marketing: It is also termed as global marketing. It merely refers to the marketing taken out by organizations, across the national borderlines. This strategy fundamentally uses an extension of different techniques which are used in home country of an organization. It just refers to the organizational-level marketing practices across the domestic border comprising the market identification and market goal, selection of entry mode, marketing mix up decision and strategic decisions in order to finish in the international markets.

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