Value of measuring or evaluating attitudes

Describe in brief the value of measuring or evaluating attitudes towards risk.

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Human attitudes to, and behavior in the face of, risk is an imperative aspect of risk and as such advantages careful attention from risk manager. Knowledge of how to evaluate attitudes towards risk, even in a fundamental manner, will provide a valuable insight to how employees perceive the risks. The analysis of how people perceive some risks might as well be useful in a job selection sense. The risk managers might gain a valuable insight to how they themselves view the risks.

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