Ps of marketing associated to the pricing program
How is the other Ps of marketing associated to the pricing program of the organization?
Expert
The product certainly affects the price level, higher the product quality, higher the company would price it and vice-versa. Again a new product needs extensive promotion that leads to higher promotion costs and higher price. The Supply chain management as well becomes vital in the price determination. A well incorporated supply chain in an organization makes sure an edge that it can benefit from over the others.
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