Procedure to measure the advertising efficiency
What is the basic procedure to measure the advertising efficiency? Briefly describe.
Expert
Managers can keep the track of their advertising effectiveness in the given regions:
i) Advertising costs acquired per hundred target customers.
ii) The percentage of audience who noticed or viewed or related and read the advertisement or listened to it (depending on the medium).
iii) The purchase response of the consumers subsequent to coming across the advertisement.
iv) Inquiries produced by the advertisement.
What is the basic difference between the promotional mix and marketing mix?
Write down a short note how organization attain efficiency of its sales force?
What do you mean by the term annual plan control? Briefly explain the reason why is it required in an organization?
Describe briefly the meaning and function of sales promotion?
Briefly illustrate how buyers respond to the price modifications?
What do you mean by the term kiosk marketing? Describe in brief?
Discuss the main influence on organisational buying behaviour and indicate how salesforce can benefit from a clear understanding of these influences
two main idea that green marketing is based upon
Discuss the main influences on organisational buying behaivour andindicate how salesforce can benefit from a clear understanding of these influences
Write down the criteria on which the channel members be computed for their correct selection?
18,76,764
1942896 Asked
3,689
Active Tutors
1440466
Questions Answered
Start Excelling in your courses, Ask an Expert and get answers for your homework and assignments!!