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Problem on Integrated Marketing Communication

Prepare a 4-5 page report, addressing the following;

A) Discuss the company’s advertising strategy and how it aligns with its marketing goals.
B) Discuss how the effectiveness of the advertising will be measured.
C) Discuss the promotional strategies that may used in addition to advertising.
D) Develop an approach to measuring customer satisfaction with your company’s product/service.
E) Discuss how gaps in customer expectation and experiences will be addressed

Use at 2 references to support the discussion on the integrative marketing and customer satisfaction strategy.

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