Organization require alliance to stake-out powerful position
Why is an organization alliance to stake out a powerful position required?
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A company that is racing to stake out a powerful position in a technology or industry of the future requires alliances to:
a. Establish a powerful beach-head for participating in the target industry or technology.
b. Make new expertise and Master new technologies and competencies quicker than would be possible through internal efforts.
c. Open up broader opportunities in the goal industry by melding the firm’s personal capabilities with the resources and the expertise of partners.
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