Objectives and importance of managerial Economics
What are the objectives and importance (Uses) of managerial Economics?
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The objectives of managerial economics are to:
i. To analyze the economic problems faced by the business. i. To integrate economic theory with business practice. ii. To apply economic concepts and principles to solve business problems. iii. To allocate the scares resources in the optimal manner. iv. To make all-round development of a firm. v. To minimize risk and uncertainty vi. To helps in demand and sales forecasting. vii. To help in profit maximization. viii. To help to achieve the other objectives of the firm like industry leadership, expansion and implementation of policies
Importance: To solve problems of decision making, data are to be gathered and analyzed in the light of business aims. Managerial economics helps in this area.
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Illustrates the important areas of managerial economics as a tool for decision making?
Define the term cost plus pricing.
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