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What do you mean by the term online marketing? Illustrate briefly with suitable example?
What do you mean by the term Emotional appeal of the advertising message?
What is the basic difference between the promotional mix and marketing mix?
What is significance of Relationship building in direct marketing? Briefly state it.
Explain in brief what the promotion mix includes off?
Briefly illustrate the term advertising?
List out and briefly explain the kinds of email marketing policies?
Briefly explain on what basis the profile of the target customer made?
What is the basic procedure to measure the advertising efficiency? Briefly describe.
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