Explain the core concepts marketing
Explain the core concepts marketing in brief?
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Requirements, wants and demands are the core concepts of marketing. Such are fundamentally inter related to one other that means requirements which could be individualistic, social or physical occur due to a state of deprivation and have to be fulfilled for the basic human survival. Some human requirements shaped by cultural and individual experiences and life-styles take the form of wants. Eventually demands are such sets of wants that are backed through the power to purchase and could be associated to many requirements & wants. The other related concepts of marketing might comprise the Marketplace with exchange and the real transaction as its base.
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