--%>
Assignment Help - homework help

Explain any indisputable model for valuing brand of compay

Is there any indisputable model for valuing the brand of a company?

E

Expert

Verified

No. Many brand valuations are revised in Fernández (2008 y 2004) and the conclusion is which they are not too reliable (too less than share valuations) because of the difficulty of defining which flows are because of the brand and that are not. However, this is useful to identify, classify and evaluate the brand value drivers that represent a managerial tool in value creation and permit the creation of powerful and stable brands. At times, brands are evaluated so as to be translated to a society situated in a state along with lower taxes. Clearly, in such cases this is in the company’s interest to argue the highest possible value for its brand, in order to save more taxes.

   Related Questions in Corporate Finance

  • Q : Which data is the most suitable for

    Which data is the most suitable for finding betas?

    		•
  • Q : Is there any optimal capital structure

    Is there any optimal capital structure?

    		•
  • Q : Affect the value of the stock Is the

     Is the value of this stock dependent on how long you plan to hold it? In other words, if your planned holding period were 2 years or 5 years rather than 3 years, would this affect the value of the stock today, P0? Explain your answer.<

    		•
  • Q : Who explained the high-peak/fat-tails

    Who explained the high-peak/fat-tails?

    		•
  • Q : Explain the structure

    Our company (A) is going to buy the other company (B). We need to value the shares of B and, thus, we will use three options of the structure Debt/Shareholders’ Equity in order to obtain the WACC as: 1) Present structure of A

    		•
  • Q : Problem on implied exchange rate a) The

    a) The Australian firm sold a ship to a Swiss firm and gave the Swiss client an option of paying either AUS10,000 or SF15,000 in 9 months. (i) In above, the Australian firm efficiently gave the Swiss client a free option to buy up

    		•
  • Q : Assessing market expectations using CAPM

    Assume that the risk-free rate is 1% and the expected market return is 9%. You are considering purchasing Super Soft stock, which currently sells for $100 a share and will pay its next (annual) dividend of $1.00 exactly one year from today. Super Soft is considered to

    		•
  • Q : How can industrial company inflate

    How can any industrial company inflate the value of its inventory so as to decrease net income and the taxes is has to pay in a year?

    		•
  • Q : Which capital structure must consider

    Which capital structure must we consider when estimating the WACC for a subsidiary valuation: the one which is reasonable according to the risk of the subsidiary’s business that the average of the company or the one the subsidiary as “tolerates/per

    		•
  • Q : Define Effective Utilization of Funds

    Effective Utilization of Funds: It is just the decision to maximize the return on investment of funds. When finance manager is not capable to raise the return by investing fund in profitable assets or other profitable projects, company’s busines

    		•