Evaluating the Strategy of a Diversified Company
What are the steps of company’s performances involved?
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The process for evaluating a diversified organization’s strategy and deciding how to get better the organization’s performance involves six phases:
i. Evaluating industry attractiveness.
ii. Evaluating business-unit competitive strength.
iii. Examining the competitive benefit potential of cross-business strategic fits.
iv. Checking for the resources fit.
v. Grading the business units on the foundation of the performance and priority for resource distribution.
vi. Crafting new strategic moves to get better complete corporate performance.
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