--%>
Assignment Help - homework help

Different types of determinants of advertisement elasticity

What are the different types of determinants of advertisement elasticity?

E

Expert

Verified

There are different determinants of advertisement elasticity are as given here:

1. Kind of commodity: elasticity will be higher for new product, luxury and growing product.

2. Market share: Well-built the market share of the firm lower will be promotional elasticity.

3. Rival’s reaction: when the rivals react to rise in firm’s advertisement by raising their own advertisement expenditure, this will decrease the advertisement elasticity of the firm.

4. State of economy: when economic conditions are good, the consumers are more probably to respond to the advertisement of the firm.

   Related Questions in Managerial Economics

  • Q : Determine perfectly competitive firm

    When total variable cost exceeds total revenue whatever output levels but a perfectly competitive firm: w) must produce in the short run. x) is making short-run profits. y) must shut down in the short run. z) has shel

    		•
  • Q : Forecasting demand what are the

    what are the criteria for good forecasting

    		•
  • Q : Screening job hiring decisions The

    The concept that employers artificially utilize formal training and education while screening job applicants to make hiring decisions is termed as: (w) nepotism. (x) formalism. (y) human capital discrimination. (z) credentialism.

    Q : Illustrates the meaning of Demand

    Illustrates the meaning of Demand?

    		•
  • Q : Illustrates the term monetary policy

    Illustrates the term monetary policy?

    		•
  • Q : Occurrence of General Training General

    General training occurs while a: (w) secretary learns a new office procedure. (x) handyman learns to drive a semi-truck. (y) messenger learns the company’s in-house mail route. (z) navy recruit learns how to repair a guided missile.

  • Q : Trent projection statistical method of

    Explain the Trent projection statistical method of Demand Forecasting.

    		•
  • Q : Less elastic demand for labor The

    The demand for labor is less elastic when: (w) resource substitution is easy. (x) output demand is relatively inelastic. (y) wages are a huge percentage of total cost. (z) firms have more time to adjust to wage changes.

    Q : Value of the marginal product of labor

    Profit-maximizing firms which operate in competitive resource and output markets adjust labor inputs till the wage rate equals the: (1) average revenue from output. (2) output price equals average variable cost. (3) marginal utility o

    		•
  • Q : Defined the simple way for production

    Defined the simple way for production function?

    		•