Define the term CRM

Write down a brief introduction on the term ‘CRM’?

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CRM signifies for (or Customer relationship management). This is a procedure which companies employ for client interaction. It consists of business procedures such as sales, customer support and marketing. The chief objective of CRM is not only to retain old clients however also to search and fascinate new ones. Organizations as well employ software for the same however the main issue is that an interface employed in CRM is not user friendly that leads them to select some other options. The objective of CRM in marketing perspective is to keep social media track of emails.

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