Define the term cost plus pricing
Define the term cost plus pricing.
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Cost plus pricing:
It is the most common method used for price. In this method, the price is fixed to envelop all costs and a predetermined percentage of profit that is the price is computed by adding an exact percentage to the cost of the product per unit. Such method is also termed as margin pricing or full costs pricing or say average cost pricing or may mark up pricing. The business firm in oligopoly and monopolistic market are given this pricing policy.
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