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DCF Analysis

AB Corp. is in the business of making white-board markers. They are computing the potential of investing in some new equipment that will enhance their manufacturing process.  The initial cost of the latest machinery is $470,000 plus a one-time installation cost of $5,000. All ongoing fixed costs correlated to production are $93,500 per year and variable cost of production is $0.18 per marker produced.  Sales predicts for markers are 250,000 units per year over the subsequent 5 years that is also the peak life expectancy of the new machinery.  You have signed an agreement with a third party to sell the machinery at 7.5% of initial cost (that is, excluding installation) at the end of the 5 years. The company’s needed return on this project is 12% per year, their corporate tax rate is 38% and the machinery falls into a 25% CCA class.

Based on the above details what must be the minimum selling price per marker?

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