Consumer Interview Survey method of Demand Forecasting
Explain the Consumer Interview Survey method of Demand Forecasting.
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Consumer Interview method: In this method a list of potential buyers would be drawn and all buyers will be approached and asked regarding their buying plans. Such method is ideal and this gives firsthand information, but this is costly and complicated to conduct. It may be undertaken in three manners:
A) Complete Enumeration: Under this method, each consumer of the product is interviewed.
B) Sample survey: Under this method, a sample of consumers is chosen for interview. Sample may be Stratified sampling or random sampling.
C) End-use method: The demand for the product from various sectors like industries, consumers, import and export are determined.
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A cartel is more likely to succeed and survive when: (w) members respond to incentives to cheat. (x) fringe producers are not members. (y) total market demand is less elastic. (z) close substitute goods are simply developed. Discover Q & A Leading Solution Library Avail More Than 1455221 Solved problems, classrooms assignments, textbook's solutions, for quick Downloads No hassle, Instant Access Start Discovering 18,76,764 1956840 Asked 3,689 Active Tutors 1455221 Questions Answered Start Excelling in your courses, Ask an Expert and get answers for your homework and assignments!! Submit Assignment
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